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✦ Kolkata's Exclusive Jewellery Boutique ✦
Handpicked jewellery for the modern Indian woman
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Featured Collection
Bestseller
Necklace Set
Elegant multi-layer gold necklace set, perfect for festive occasions and wedding functions.
Price on Request
Trending
Earrings
Handcrafted oxidised silver earrings with intricate detailing, perfect for everyday and ethnic wear.
Price on Request
New Arrival
Bracelets
Luxurious festive-season bracelet set with pearl and stone embellishments. A must-have for Durga Puja.
Price on Request
Jewellery Gallery
Every piece is curated with love — from festive showstoppers to everyday elegance.
Our Story
"Saj Kotha" — two beautiful Bengali words meaning "the art of adorning." Born from a passion for beauty and a dream to make every woman feel like royalty, Saj Kotha is more than just a jewellery brand.
Founded in the heart of Dum Dum, Kolkata, we curate each piece with love, care, and an eye for what's truly trending — blending timeless elegance with modern sensibility. Whether it's your daily glam or a grand festive occasion, Saj Kotha has a piece crafted just for you.
We believe jewellery is not just an accessory — it's an expression of your story, your strength, and your shine. Every piece we offer is handpicked to bring that magic to women of all ages across Kolkata and beyond.
Meet the Founder
The Woman Behind the Brand
"I started Saj Kotha because I wanted every woman to find something beautiful — something that feels truly hers."
Sneha Paul is a young entrepreneur from Kolkata with a fire in her heart and gold in her vision. What began as a personal love for jewellery and a desire to share beautiful finds with friends quickly grew into something extraordinary — a brand that thousands of women now trust.
With an instinct for what's trending and a deep commitment to quality, Sneha personally curates every piece at Saj Kotha. Her Instagram-first approach has helped build a community of jewellery lovers across West Bengal who look forward to every new drop.
She is proof that passion, persistence, and a love for beautiful things can build something truly magical.
Follow Sneha on InstagramFollow Our Journey
See our latest designs, collections, and real customer moments @sajkotha_exclusive_jewellary
Customer Love
Real stories from real women who found their shine with Saj Kotha.
Amazing quality jewellery! I ordered a necklace set for my sister's wedding and it was absolutely stunning. Got so many compliments!
Beautiful design and super fast delivery! The earrings I got are even prettier in real life than in the photos. Will definitely order again!
Perfect for festive occasions! Bought the oxidised set for Durga Puja and it was the best decision. Sneha didi is so helpful and responsive!
Get in Touch
Found something you love? Want to see more designs? Just send us a message on WhatsApp and we'll get back to you instantly. No cart, no checkout hassle — just pure personal service.
Message us on WhatsApp"Place your order simply by sending us a WhatsApp message — no website cart needed. We'll guide you through the whole process!"
— Sneha Paul, Founder
